- Historical facts about the company
- A worldwide sensation by Schwarzkopf - in pursuit of the delicate structure
- Types of staining
- This mysterious female image
Company «Schwarzkopf & Henkel» - a recognized leader in the field of cosmetic products for hair. The fame of this brand of high-performance vehicles that do not contain ammonia - harmful oxidizing agent for hair, spread throughout the world. Bezammiachnoy hair dye, shampoos, paints and many other products for hair and skin have become popular among all social strata.
Historical facts about the company
In 1898, a little-known chemist Hans Shvarkopfom was bought by a pharmacy, where he immediately began working on the creation of the future Department of brilliant tools for hair care. The first was invented powdered shampoo that came to taste many of the young ladies of Berlin. Costing just 26 pfennigs, this tool perfectly washed away the hair and leaves no white residue, after the soap. Women Hair becomes soft and fluffy. In 1904, the facility was renamed the shampoo and acquired its own logo - a black head. The first exports destined for the Netherlands and Russia.
In 1927, Hans Schwarzkopf creates the first liquid shampoo and opens training center for future hairdressers - "Institute for the care of hair." Replacing harmful ammonia, ammonium sulfate, more sparing of paint made by Schwarzkopf is very popular among the female half of humanity. Easy to apply, maintain shine and elasticity of hair, and what else is needed for a successful staining?
The first alkali-free shampoo «Onalcali» and means for the cold wave of hair in 1933 caused a sensation among consumers all over Europe - the popularity of the product and the sales volume increased by more than five times. Further progress of the company it was difficult to stop: shampoo «Schauma» (1947-49 gg.), Hairspray «Taft» (1955), tinting foam «Igora Toning» (1968), natural hair dye «Igora Botanic », not containing ammonia (1991).
The entire world community was looking forward to the new developments of the company, with a sinking watched the creation of masterpieces. Expectations were unsuccessful - the appearance of a cream-paint "the Color Mask», as not containing ammonia, met a lot of positive reviews among professional craftsmen and residential customers. Simplicity and ease of use in everyday life, quality staining and maximum hair care, gentle bezammiachnoy formula, a wide palette of colors - it is present in the modern model of the new hair dye.
A worldwide sensation by Schwarzkopf - in pursuit of the delicate structure
Today, all products for the hair dye produced by Schwarzkopf is divided into two types. It paints direct and oxidizing paint. The composition of the latter includes two components that must be connected before use, mix well. The required color palette gives the hair due to the chemical reaction that takes place as follows: colorless particles penetrate into the hair structure and interacting with oxygen, give your hair the desired shade. Although dye from «Schwarzkopf & Henkel» contains the least amount of oxidant - ammonia, or a substitute for, this type of staining is not very useful. Over time, the hair deteriorate, become brittle and dry. Yes, a palette of hair for a long time will delight you with its saturated colors, but the hair will have to "treat", restoring their natural structure.
Paints direct action do not contain oxidant (ammonia), then the dye has been prepared in advance, it just need to put on hair and wait for the right amount of time. Since bezammiachnymi paint milder to hair and falls only on their surface, without penetrating deeply, and the coloration is not as durable. This paint can be washed several times, "leaves" it evenly, so the hair, even after several cleaning sessions will have a smooth, solid color.
As an example of direct dyeing - bezammiachnoy cream from Schwarzkopf «Igora Vibrance». Use of soft dye without ammonia moisturizing effect gives women not only rich hair color, but also provides proper care. Thanks to its formula that does not contain ammonia and gently acting on the hair, this paint is relevant from the masters of hairdressing salons, as an inexpensive and effective means for coloring.
Juiciness and luster paint «Igora Vibrance» like the men and women who make their way gray hair. A stable structure of ammonia-free color will give your hair a natural color, relieved, albeit briefly, on the gray strands. The beauty of ammonia-free color that it can be used continuously without damaging the hair.
Types of staining
Hair coloring in one color
This procedure does not require special skills and it can be done by women at home. The only negative - in the home is not always possible to dye the hair evenly, without the involvement of a specialist will make it quite difficult. You do not want that on your hair was the whole palette, the selected color?
Lighten the individual strands of hair using bezammiachnoy paint from Schwarzkopf - a real pleasure. Hair does not get confused, well-combed throughout. It is recommended to use hair of any length.
Uniform lighting over the entire length of hair (from root to tip). The process is not very easy to perform at home, and requires a systematic clarification of hair at the roots as they regrowth. Here, more than ever it is important to use high-quality paint do not contain ammonia, since any effect on hair lighteners not the best way. And cheap, and even more so. Bezamiachnaya paint from Schwarzkopf - the most sparing agent for clarification. It works gently on hair and scalp, making the process of coloring a pleasant procedure.
But there is one drawback - if you chose to lighten the palette is very different from a natural color, the painting will not work because bezammiachnoy paint is not able to make the blonde brunette. It is only by paints containing the desired proportion of oxidant - ammonia.
Very simple and yet very stylish reception for painting. In this method the paint from staining bezammiachnoy Schwarzkopf applied only to the ends of her hair. The color can range from white to deep black. The basic tone of the hair cycle through - all the will of the master and his imagination.
Absolutely new method of hair coloring. Make it yourself unlikely, unless you are a professional hairdresser. How brondirovanie looks really? Drawing attention to the Hollywood actresses, many times noticed how darker paint color at the roots changed to a brighter tone at the tips of the hair. This is the aerobatics skills hairdresser - creating a smooth transition from the warm dark brown-haired blond. Performing a color using hair dyes of Schwarzkopf, do not contain ammonia, perhaps also because they have a creamy texture (not melt), easily applied to the hair, not to interfere with sweep locks and varied palette of colors will help you choose the right way every woman .
This mysterious female image
Due to the fact that the cream of the Schwarzkopf provides safe bezammiachnoy formula, each woman can change hair color as often as she wants it. Today you vamp with bright makeup and black hair like an Egyptian queen. And tomorrow you're a female cat with bright red hair and sharp glare of red specks. A unique shades from violet to blue to help you create eye-catching, unique image. And while your hair will not be affected. Indeed, in the colors of Schwarzkopf absolutely no ammonia, and taking care of your health is the main motto of the company ever since its inception.